SDN Member since September 2014

Taina Mäkijärvi

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About Taina Mäkijärvi

Espoo | Finland

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University of Eastern Finland, Doctoral student

I am a PhD Student at the University of Eastern Finland at the School of Economics' Innovation Management Department. In addition I have a 40 year long career among banking sector and especially within wealth management business. Before retirement I was a Lead Business Developer at Nordea Digital Wealth Office.

How we can change the organizational cultures towards more customer centric by using Service Design.

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Touchpoint Article

Finding New Growth Opportunities via Customer Centricity

Touchpoint Article From the Editors

From the Editors

Touchpoint Issue Vol. 9 No. 1

Vol. 9 No. 1

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