Blueprinting

Blame doesn't help with creative problem-solving.

Of the many practical points inĀ Chris Meyerpeter's energetic and inspiring presentation on how service design is transforming Monsanto's $16 Billion global business, the one that has stuck with me is this: service blueprints are an apolitical tool for identifying systemic problems. A blueprint doesn't point fingers. It simply describes the current state.

What's more, a blueprint embodies the adage, "a picture is worth a thousand words." It's too easy to use the same words but mean something entirely different. But when we draw what we mean, we get clarity. Such clarity about problems as well as successes gives leadership teams the chance to be more genuinely collaborative.

It's exciting to see a large corporation in St. Louis embracing service design. I hope to see many more follow Monsanto's lead.

Service blueprints are an apolitical tool for identifying systemic problems.

Chris Meyerpeter --
Chris Meyerpeter
Chris shows a blueprint used at Monsanto. -- Nathan Lucy
Chris shows a blueprint used at Monsanto. Nathan Lucy

Related Headlines

SDN Chapter News Nordic Service Design Network

Nordic Service Design Network

The manifesto, which was signed by a small governance group, which represents the Nordic countries / SDN chapters and different perspectives from academia, business, public sector and consultancies.

Continue reading
SDN Chapter News Sherlock, LEGO e o Service Design

Sherlock, LEGO e o Service Design

Conheça dois elementos fundamentais para qualquer processo criativo de Service Design e comece sua jornada de experiências!

Continue reading
SDN Chapter News Service Design Award 2016 : soumettez vos projets français !

Service Design Award 2016 : soumettez vos projets français !

Nous voulons récompenser vos projets de Design de Service ! Le Service Design Network vous propose de vous inscrire dès maintenant. Votre dossier complet est à soumettre avant le 27 mai.

Continue reading
SDN Chapter News Official Chapter in Canada

Official Chapter in Canada

Over the last three months the Canadian Chapter of the Service Design Network has been hard at work: (1) putting in place the necessary infrastructure to administer the chapter, particularly challenging given the geographic span of Canada; (2) promoting the chapter and supporting local events; and (3) planning our first major multi-city initiative. What follows is a detailed accounting of each of these areas.

Continue reading