Impression Service Design Work Out: ‘Are We Worth It?’
Invitation Service Design Work Out: ‘Are We Worth It?’
This Service Design Work Out session on Monday 26 oktober 2015 in Amsterdam was dedicated to the findings from the CRISP program.
A couple of years ago the rumour around Service Design was mostly coming from the avant garde in the creative industry. Since then it has gained a lot of more traction in ‘bigger industry’ and academia. One of the often heard claims is that the design-driven and human-centered approach in Service Design adds a new influx to traditional modes of innovation. However, these claims are mostly coming from the people doing Service Design themselves, so what’s the evidence for this claim to fame?
In 2011 the Dutch government decided to invest in the CRISP programme; a national 4 year research program wherein universities, industry and creative industry collaborated. The main focus of the programme was to create knowledge to validate and support the more strategic role of creativity in innovation for society and the economy.
The central keyword in this programme was Product Service Systems, which is very much related to Service Design. In 8 large scale projects several Product Service Systems have been developed and scrutinised.
Apart from the individual results of each of these projects, four overarching patterns or themes have been identified. These seem to be key to the strategic role of Service Design in innovation. The themes are: Embracing Complexity; Designing Relationships, Orchestration; and Strategic Value.
After collaborating and studying for a couple of years, it is now time for the wider community to benefit from the outcomes of the programme. The next upcoming Service Design Work Out will share and discuss the themes that emerged from the final review of the CRISP projects. After an introduction to the key themes by a panel of guests, we will have a joint conversation about the resonance of these themes in the service design community.
Come and join us! Be in the loop on the state of the art reflections on the strategic value of Service Design. And share experiences on how to deploy these values in your everyday work.
7 ways to keep your Madrid service design state-of-mind
New year, new chances – but let's not forget about 2017 just yet! It has been a great year, filled with great examples of service design. We've seen a lot of these cases during SDGC17. Let's look back on the annual Service Design Global Conference and find out how you can keep your Madrid state-of-mind – until SDGC18.
“Service Design at Scale” is the feature theme of the upcoming issue of Touchpoint. We invite you to become an author of Touchpoint Vol. 9 No. 3 and help to advance the service design field and its practices. Submit your abstracts till 19 December 2017 at 23:59 (CET).
The Service Design Award Annual 2017 will be a celebration of the very best in service design featuring what has been identified as the highest quality and most impactful work with case studies of the winners and finalists’ work from the first three years of the Service Design Award.