Chapter events - United States

Join SDN MSP for a fully interactive discussion of the episode "Tunnel Vision" ( from the podcast "Hidden Brain" (36 mins). In this episode, host Shankar Vedantam explores the psychological phenomenon known as "scarcity" and how it hinders a person's ability to focus on anything other than the one thing they are missing. Please listen to the podcast episode before our Zoom meetup. During the meetup, we'll discuss what this phenomenon might mean for how we approach and interpret customer research and how we make key design decisions. The first-hand accounts in the podcast are powerful to hear, but if you need to read instead of listen, a transcript of the episode is available ( from NPR. Or, here's a related article ( that you could read. We'll be breaking into smaller groups to allow everyone to have a chance to share their thoughts!