Today’s service design in Hong Kong

Service has been Hong Kong’s core competency. However, service quality has been dropping the past few years. Customer expectations keep on escalating. Yet customer-facing employees do not appreciate the power of good customer service. Management also lacks the ability to come up with innovative ideas to design service for good customer experience. As a result, it ends up with an unhappy economy.

With the introduction of SDN HK Chapter, it can bring new insights to the Hong Kong service community. More importantly, we can gather those who are interested in service design to raise public awareness of how service design can bring solid impact to business bottom line. The current sd community in Hong Kong is still small, but it is gaining attention.

Now, Shanghai and Beijing already have chapters. Being one of the most impactful cities of China, it is important that Hong Kong has its own chapter as a platform for east meets west.

The setup of HK SDN chapter is a critical move. First, it enriches the service capabilities of the local community. Second, it facilitates the service design development in the Asia Pacific region. Third, it serves as a bridge between the east and the west.

The visions of Hong Kong SDN Chapter:

- Build and grow Hong Kong service design community and connect them to the global community

- Enhance service design capability for customer-facing employees and management in HK

- Groom and nurture service designers to support the future development of service design in HK


Related Headlines

SDN Chapters Service Design Network Learning Fest 2022

Service Design Network Learning Fest 2022

The SDNLF22 is an international virtual conference connecting the next generation of service designers. Open to all disciplines, our goal is to facilitate learning and push the boundaries of service design to foster growth, together in synergy.

Continue reading
SDN Global News Call for Papers: Touchpoint Vol. 13 No. 2

Call for Papers: Touchpoint Vol. 13 No. 2

The Call for Papers for our next issue of Touchpoint is open! Submit your abstract by 12 March 2022 and help us to advance the service design field and its practices. We’re looking forward to many inspiring contributions!

Continue reading
SDN Chapters Massive Change – Life-Centred Design

Massive Change – Life-Centred Design

Recently, Touchpoint publisher Prof. Birgit Mager sat down with design pioneer Bruce Mau to discuss his recent thinking about enterprise design, the significance of canoe-building and life-centred design.

Continue reading
SDN Chapters DEADLINE EXTENDED to Oct. 31 - Submit your abstract forTouchpoint Vol. 13 No. 1

DEADLINE EXTENDED to Oct. 31 - Submit your abstract forTouchpoint Vol. 13 No. 1

Dear writers, we are glad to let you know the deadline for the submission of Touchpoint Vol. 13 No. 1 has been extended to October 31st!

Continue reading