About Lee Dale

Lee Dale
Toronto | Canada

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Lee Dale Say Yeah!, CEO

I've spent the past 15+ years working with organizations to help them realize the transformative capabilities of digital. From customer experience to service delivery, I guides teams towards delivering exceptional, accessible, and inclusive experiences to diverse markets. My industry and public sector work has led to award-winning digital products, and exceptional organizational innovation, opportunity, and efficiencies. Through my volunteer efforts, mentorship, and an ongoing series of professional and youth STEM initiatives, I'm working to shape a more diverse digital community. 

To me, service design means...

While my focus is bringing digital insight to organizations, service delivery is a critical component of leveraging digital and delivering an exceptional customer experience. Anything I can do to learn from and contribute to a community of practice around service design enhances our ability to improve service delivery.


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