About Ruben Ocampo
Ruben is the founder of Conic Group, a Chicago-based innovation consulting firm. He helps leaders imagine and enact visionary change through a purpose-driven dialogue with end customers and workforce.
I teach a class called "Engaging Stakeholders in Innovation" at the Institute of Design in Chicago. I also am affiliated with LUMA Institute as an adjunct instructor.
Ruben’s interest in Service Design
Service Design is much more than a design discipline. It is a driver of change in organizations, and I want to help elevate its role in the eyes of corporate leaders and executives who don't have a background in or basic understanding about design.