JAMK University of Applied Sciences

JAMK is a higher education institution in Jyväskylä Finland. JAMK is a nationally accredited, multi-disciplinary institution of higher education. In addition to education in seven fields of study, we offer research and development services for working life and industry. Bachelor’s and Master’s degrees can be completed at the Schools of Business and Services Management, Health and Social Studies and Technology. Moreover, the Teacher Education College offers vocational teacher education programmes.
 
 
Lutakko Living Lab- Designing Services with people

JAMK hosts the Lutakko Living Lab that is a real life R&D&I environment located in Lutakko district.  Lutakko Living Lab aims to create better services in cooperation with service users.  Lutakko Living Lab realizes service design activities together with local businesses and organizations which mostly operate in the tourism, events, ICT and knowledge intensive business sectors.  Lutakko Living Lab is a member of the European network of Living Labs, under the name of Human Tech LivingLab.
 
Lutakko Living Lab has been using service design methods for:
 
●    understanding the Trade Fair Centre’s customer needs and also for creating new service ideas and improvements
●    collecting customers’ views on dream event services for Restaurant Idea
●    idea creation of a dream grocery store
●    studying student users’ views on mobile learning
●    developing public library and dance school services
●    studying trade fair visitors´ views on dream hotel services
●    creating a better living environment via iLutakko ideation community www.ilutakko.fi
 
Contact:
Juha Ruuska, Lic. Phil, Project co-ordinator
Lutakko Living Lab / Human Tech Living Lab
School of Business and Services Management, JAMK University of Applied Sciences
Piippukatu 3
FI-40100 Jyväskylä, Finland
Phone +358 40 595 0482
juha.ruuska@jamk.fi
www.jamk.fi
 
Service Design Toolkit project 2010-2012
 
The possibilities of using service design methodology in tourism service development are being studied in the Service Design Toolkit project. The project operates with five Finnish destinations and company networks, and participates to their service design processes. The aim is to analyze the processes in case studies and find advantages in using service design methods.
 
The outcomes of the project are:
 
●    Better understanding of target groups.
●    Customer insights in usable form for the regional business networks.
●    A study of the best service design methods for tourism service development.
●    A Service Design toolkit, which can serve tourism businesses and regional organizations in customer-oriented product development.
 
Contact:
Juha Tuulaniemi, MA, Project Manager
Service Design Toolkit
School of Business and Services Management, JAMK University of Applied Sciences
Piippukatu 3
FI-40100 Jyväskylä, Finland
Phone +358 50 5776070
juha.tuulaniemi@jamk.fi
 
See also Service Design Introduction for service design professionals
http://www2.jamk.fi/~flash/palvelumuotoilu/en/Main.html